Help AI Understand Your Website Better with LLMS Text

We help you create a specialised text file (LLMS) that ensures your website can be effectively crawled and understood by AI systems. With AI-based search on the rise, this service keeps your website aligned with modern search trends, so you don’t have to worry about losing traffic. It’s a smart, forward-thinking investment for any site looking to stay relevant in the age of AI.

What Is an LLMS Text File and Why Is It Important?

You may have heard that AI is changing the way people search the web, and there’s growing concern that websites are losing traffic due to AI-generated answers. While that’s not entirely true, it’s clear that AI is on the rise, and your website needs to be ready for it.

LLMS text is a specialised file that helps AI systems understand your website content better. As AI-driven search grows, having LLMS text ensures your site stays visible, so you don’t miss out on valuable traffic.

LLMS.TXT & AI-Ready Content Optimisation Agency

LLMS AI Optimisation is your gateway to preparing your website for the future of AI-driven search, where Large Language Models (LLMs) don’t crawl like traditional bots but infer, understand, and cite your best content in real time.

At AW Advantage, we help your brand stay one step ahead in the evolving digital ecosystem. With the rise of AI Overviews from Google, ChatGPT Browse, Perplexity, and other LLM-powered platforms, your website content is not just being crawled but rather referenced in AI-generated answers. 

Since we believe expanding the reach of your page can be achieved through this, that’s why we have built our LLMS AI Optimisation service to curate, structure, and signal the most valuable content on your website for AI inference. 

Consider this as showing AI models the map of your website, where to start digging for treasure, rather than blocking them.

Why LLMS.TXT Matters?

  1. 82% of marketers expect AI-driven search to affect their rankings within the next 12 months.
  2. Google’s AI Overviews and ChatGPT’s Browse mode are already sourced from LLM-friendly websites.
  3. Sites using LLMS.txt correctly see a higher chance of being cited in generative AI responses.

LLMS.TXT - The Future Of Content Curation

Below is the data from Google Analytics showing how much traffic was generated from several AI platforms.

Just to clarify, the LLMS.TXT file is not a replacement for robots.txt file we know for ages or sitemap.xml file. It is a new, human-curated file that tells various instructions to large language models, such as:

  • What to read (ingest)
  • What’s valuable
  • What is the structured and understandable
  • What content is best for inference, not indexing

This is an opportunity for website owners to guide AI tools to your most LLM-friendly resources, improving your page discovery from just chance to optimised and super-efficient crawling. 

What Makes Content LLMS AI Friendly?

To be LLMS AI friendly, your content needs to be clear, structured, and easy to read. It should be logically segmented with a proper heading hierarchy (H1 to H3), short paragraphs, and scannable formats like bullet points or tables. You don’t need complex schemas ,  just clarity. Avoid pop-ups or distracting overlays, and keep the focus on answering specific questions directly.

We help you reformat and refine your key pages so they’re easy for AI systems to lift, cite, and trust. By structuring content around a defined topic scope and using helpful cues like “Step 1” or “Key takeaway,” we make your site more AI-compatible and ready for modern search.

OUR SERVICES

Our LLMS AI Optimisation Service Includes

Once you choose this service, our team will focus on a few things that matter most in this process – helping your business get discovered, cited and trusted by AI systems. This includes various steps to achieve a fully optimised and compliant Large Language Model text file.

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LLMS Implementation & Content Readiness Check

Before we begin, we will inspect your existing website structure and content to ensure it’s suitable and ready-to-use for inference by large language models. We will review how visible, structured and accessible your high-valued pages are for AI tools like ChatGPT, Perplexity, Google’s AI Overviews, and others.

Page & Content Evaluation

Together, we select the pages best suited for inclusion - evergreen content, guides, FAQs, and structured resources that are clearly written, authoritative, and easy for AI to understand and cite. Of course you can control what content will be visible but we will help you curate the shortlisted content for you.

LLMS.txt Creation & Delivery

We will write a properly formatted text file in markdown syntax, categorised and structured for maximum compatibility with current LLM systems. The file is delivered ready to upload at your domain root, along with simple guidance for placement and optional update support.

Pricing

New to LLMS? Start with Our Best-Value Package

Get started with AI optimisation for your website at just £75 – covering up to 50 pages of LLMS text creation. It’s a simple, affordable way to make your content more visible and AI-ready.

Have a larger website or more content to optimise? Explore our other packages below to find the perfect fit for your needs.

Best Starter

£ 75
  • Up to 50 pages
starter

Need 1000+?

Frequently Asked Questions

A new plain-text file that tells AI systems which URLs on your site contain the most valuable, LLM-friendly content for citation during live responses.

Robots.txt blocks bots; LLMS.txt guides AI to content you want them to read and cite. It’s more like a curated sitemap for inference-time ingestion.

Not directly. But it increases your chances of being referenced in AI-generated results - like Google’s AI Overviews or ChatGPT Browse — which can boost traffic and brand visibility.

Yes - but it’s most effective for sites with structured, evergreen, and valuable content (guides, FAQs, resources, how-to articles).

No. You’ll still use sitemap.xml for traditional search indexing. LLMS.txt is only for AI tools like ChatGPT, Claude, Perplexity, etc.